Neil Burnell Photography Book


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NEIL BURNELL PHOTOGRAPHY BOOK
PROJECT OF THE MONTH WINNER
OCTOBER 2020
Award-winning specialist photographer Neil Burnell approached us to help him bring his series of photography books to life.
Action
We had a great relationship with Neil from his previous career, so he approached us knowing our quality and attention to detail. Neil’s work is exceptionally beautiful, specialising in Long Exposure Monochrome and Minimalistic photography.
Because of this, Neil wanted a very specific look and feel to his book; a minimalist, luxury feel that enhanced the style of his photography.
Firstly we helped our client select the perfect cover material in two different shades for the first two editions. This was then foiled in silver for a high-class, coffee-table finish.
Secondly we worked on the look and feel of the photography pages, producing test prints on a range of substrates and inviting Neil to visit the factory in person to see the results ‘live’. The matt coated paper that was selected offers a muted effect similar to uncoated, but can cope with the large areas of heavy, dark colouring. This was couple with a translucent fly-page to add a touch of class.
For the binding we chose a thread-sewn option for maximum durability, sewn as 8pp sections so that the threads were more visible to highlight the luxury aesthetic of the books.
Result
This photography book really is a work of art and guaranteed to take pride of place on many coffee tables around the world.
What is the Project of the Month Award?
It is our very own awards programme launched in January 2018. We get to see hundreds of examples of creative, beautiful marketing every month and we wanted to recognise and reward those marketers who are bold enough to push the boat out. Each month, we shortlist the most innovative, daring and creative marketing projects that we print and choose one overall winner. It’s all part of our drive to make marketers’ lives easier and more rewarding.
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